ISE ONE—Ise City’s online shopping portal

ISE ONE is a website providing a map of Ise City in Mie Prefecture that users can use to find shops that also offer online shopping. Hara Design Institute handled everything from project proposals to providing functional design and UI design.

Items on sale range from delicious food like famous confections and local cuisine and specialties to products rooted in the local culture and customs, such as votive objects for Shinto home shrines, pearls, and traditional craftwork. Over one hundred stores have been classified by category and indicated on a map using pictograms, making it clear where each type of store is located.

When accessed from within the city, the website uses the user's location to provide information about nearby stores and tourist spots. The website creates opportunities for discovering and experiencing appealing aspects of Ise that are not well known, either locally or from the comfort of your own home.

The site can be browsed using the following link.
https://www.ise-one.jp/